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Which States are the Least Green?

Changing people’s recycling habits can take many years, since people have different “levels of greenness”. As I had discussed in my article, “Are all consumers ready to ‘go green’?”, people have...

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Imprinted Promotional Products Yield Lowest Cost per Impression of any...

The results are in… and the June/July 2008 survey of 618 businesspeople on behalf of the Advertising Specialty Institute prove that imprinted promotional products return the best return on investment...

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Imprinted Tote Bags Can Get Your Message Seen Over 12,000 Times Per Year

Business people who spend money on advertising and marketing will be surprised to learn that advertising one’s name on a reusable tote bag is over 15 times less expensive per impression than any other...

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Wal-Mart Requiring Suppliers to Have Eco Ratings

It was recently announced that Wal-Mart is requiring its suppliers to measure the environmental cost of making their products so Wal-Mart can calculate and post an eco-rating for each item. Since the...

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